Build a Highly Profitable Bariatric Business

Without Burnout

 

Increase Your Profit Margin by 6-7+ Figure

PURCHASE BOOK $4.95

GROWING YOUR BARIATRIC CLINIC CAN LEAD TO BURN OUT

As a specialist in your field, your consultations can become very repetitive and fatiguing.  As your case load increases, it becomes harder to manage all your patients, and your workload intensifies too much.

The time and costs associated with managing staff turn over.  Clients failure to attend appointments and loss to follow up, is lost direct and passive income into your business.  You likely do not have systems in place to attract new referrals automatically, hence not needing staff involvement.

 

It's Time To Stop Making These Costly Mistakes

Are you still only offering consultations on an individual basis?

 

  • Only offering individual appointments, there is an absolute cap to the potential of your income, as you only get paid for your direct time spent with the patient. Your business’s income can’t be scaled by 7+ figure

 

  • Only offering individual consultations is very time intensive, which will lead to your clinical and personal burnout

 

  • Only offering individual consultations as a specialist, results in a strong repetitive element to your clinical consultations.  This will lead to your clinical burnout.

 

  • Only offering individual consultations considerably limits the number of patients you can physically consult, hence limiting your potential income

 

  • Only offering individual consultations will limit the number of patients you and your clinic can manage long term adequately, leading to patient loss to follow up and loss to the potential of your income being scales beyond getting paid for your direct time spent with a client

 

 

Not having multiple income streams entering your Bariatric Practice

 

  • A lack of diversity of your Bariatric Practice's income streams will limit the potential income of your business.  Your practice has a minimum potential of six different income streams to be utilized within your business and increase your profits.  

 

  • A lack of diversity of your Bariatric Practices income streams limits you to being paid just for your time consulting and performing surgeries is holding back your potential income considerably.   There are numerous income streams that can be incorporated that will increase your passive income and improve patient care

 

 

How much is your online presence costing you new referrals ?

 

  • Your online presence could be costing you multiple new referrals each week.  An attractive and glossy looking websites do not guarantee an influx of enquiries. What is the goal of your website?  It must be more than just information sharing.  I describe this as an expensive brochure.  

 

  • Stop your online presence costing you money, by ensuring your website and social media efficiently answer the key questions of each of your target client profiles pre and post surgery.  Your online presence also must be an automatic marketing machine for you to grow your business's personal database and do the marketing of your practice for you remotely and take the strain off your staff and save you thousands of dollars paying someone else to do this for you.

Imagine how much better your lifestyle could be, by working fewer hours and increasing your profit margins?

As a surgeon your expertise is to perform surgery and guide your patients medically to a full and safe recovery, post their weight loss surgery.

My expertise has been educating our Bariatric Clients, via different methods.  These include on an individual basis (in person and telehealth) , group programs (in person and online – for pre, post and long term post surgery), chat forums, self directed online educational videos and programs , automated and direct email support. 

Over the past 20+ years I have perfected this unlimited support Bariatric Program.  You may think how can unlimited support be provided and not overload the allied health staff?  There certainly is a guaranteed way to achieve this.  I have perfected this system over the past 10years.

Market research has guided the successful development of this program, with a 90% patient retention rate and clear preference over just individual appointments.

With over 20years experience, I can help you instantly increase your direct consultancy fee by 2-3 fold and reduce your workload by 50%.  With the addition of some software into your clinic, I can further progress your business's profit margin of a 6-7+ figure within 12months. 

The flow chart below provides a summary of the process and is extrapolated step by step in the Book : How To Build A Highly Profitable Bariatric Practice Without Burnout

Whether you work within a small, medium or large Bariatric Team or you work independently, are you seeking guidance to:

  • Increasing your profit margins by 6-7+ figure

 

  • Increasing your profit margins, without performing more surgeries

 

  • Increasing your profit margins working fewer hours

 

  • Overcome lack of time, fatigue or clinical burnout

 

  • Overcome the negative impact of staff turnover

 

  • Improve patient engagement

 

  • Reduce patient loss to follow up

 

  • Improving the over all care for your existing and future patients

It is crucial that these issues are addressed, or it will either affect your personal health or your business’s financial health or worst case both.

 

THE SOLUTION

It is time to progress from offering just the classic medical model when managing your patients.

 

The classic medical model only allows you to get paid for just your physical personal direct time spent consulting in the clinic or operating on your patient.

 

This results in an absolute limit to the potential growth of your finances and spare time, resulting in the inability to scale your business. The flow chart below, illustrates the classic medical model.

This classic medical model holds you back because:

  • There is an absolute cap to the potential of your income, as you only get paid for your direct time spent with the patient. Your business’s income can’t be scaled by 7+ figure

 

  • It is time intensive, which will lead to clinical and personal burnout

 

  • As a specialist, the core information each patient must be informed of, creates a strong repetitive element to your clinical consultations.  This will lead to clinical burnout.

 

  • There is a limit to the number of patients you can physically consult, hence limiting your potential income

 

  • There is a limit to how many patients you and your clinic can manage long term adequately, leading to patient loss to follow up, leading to loss of income

 

  • If associates or staff members leave your clinic, they require time intensive training to become part of the team and relay a consistent message to the patients.  This will cost your business time and money.

 

You may be of the opinion, that the classic medical model, is the only way a patients individual needs can be met satisfactorily.   The value and importance of personal care provided to the patient pre and post their weight loss surgery, is completely undisputed and necessary.

 

However,  the classic medical model, makes it absolutely impossible to support your patients at every step.  As a result, their engagement with the clinic is reduce and lost.  The patients progress and results long term are certainly compromised.

 

This will lead to loss of patient follow up and loss of the patient to your clinic.  For you, this is a loss of a major additional, passive recurring income stream, to your business to scale your business.

 

Dissatisfied patients, will not refer their family members and friends to your clinic.  The impact; an increased marketing budget and your staffs online social media efforts, to attract, engage and obtain new patient referrals.  Never under estimate the importance and power of word of mouth referrals.

 

With over twenty years of experience in consulting and caring for thousands of weight loss surgery patients.  I can guarantee you one thing.  Often the patient feels that once they have paid and had surgery, the attention they receive is suddenly dropped to nothing or a minimum.

 

This is the problem, of just utilizing the classic medical model in your practice.  It just cannot manage your patients in a comprehensive manner.

 

So what can you do differently?

Now is the time to implement the use of online education tools and , meetings to complement the individual consultation.

From a surgeons perspective, you can directly double to triple your initial consultation fee, by packaging the first visit as a program, rather than just a consultation, to add the value of 4 to 5 appointments of knowledge.

 

From the follow up perspective of your patient care, also provide online education in an automated manner to support the individual consultations.  This is the only way to be able to offer unlimited support, which allows your clinic to stand out from the crowd with respect to follow up support.  This will certainly lead to better patient follow up and reduce patient loss to follow up.  The more patients on your books, then your income streams increase to allow your profit margins to passively increase also.

 

We will now discuss this in more detail using the flow chart as a guide.

Initial surgical consultation:

  • Once a new client booking is made and email will be sent via the admin staff asking for prepayment which will allow immediate access to a series of videos.  These series of videos will provide the detailed discussion points that every one of your new client must and need to know.  As you have the luxury of a video, you will certainly add plenty more detail to gain the immediate confidence of your potential new client, by sharing information that they are unable to google.  As a specialist surgeon you have just said the bar higher to gain respect of your client before even meeting them.

 

  • This initial process allows pre-payment, elimination of loss of income and you can double to triple your initial consultation fee, because you have added so much more value to your clients experience and knowledge.  Personally at the initial appointment, clients often ask where they need to pay and are surprised and shocked that they don't need to pay anything else, as their perceived value is so high.

 

  • Your initial consultation time and effort is halved if not more for you, helping you to reduce your workload by spending half the time with your patient.  You then have the choice to leave clinic earlier or see more patients and reduce your overall number of consultative clinics.

 

  • All of your intellectual property is protected via software (membership site) which limits access and determines how long access to the video content will be available. 

 

  • The other advantage of using the package program system, is that patients who are seeking the earliest appointment, do not need to wait to begin the process.  As soon as they book an appointment, they can begin their education process immediately, plus you get pre paid.

 

Initial allied health consultations:

  • This exact same principle as discussed for yourself can be applied to the whole team.

 

  • I personally have used this approach on an individual basis and I also provide pre surgery education as a group setting, where no individual appointment is provided pre surgery.  You may wonder is this method effective.  I can guarantee you 100% it is.  As I have had a number of people reflect on the knowledge shared and decided to not go ahead with the surgery.  Market research has also shown a strong preference to the group over individual education.

 

Post surgery unlimited support for your Bariatric Clinic patients:

  • The aspects of the online support program would now include:
    • a series of automated emails to remind everyone what to do at each stage
    • full access to the series of emails
    • monthly weight loss surgery specific teleconference calls
    • monthly personal development online zoom meetings
    • monthly guest speaker online zoom meetings
    • access to weight loss surgery specific private facebook groups
    • individual support provided based on your clinics preferences
    • Unlimited sms, phone and email support 

 

  • Every online meeting is recorded and emailed out for the patients to view in their own time

 

  • Content from the live online meetings can then be be used as new content within the membership site.

Once you have a system in place that excels in patient care and results, it becomes so much easier to attract new referrals. 

This is when my 20 plus years of working, educating, supporting and counseling individuals throughout their weight loss surgery journey, I can offer an intrinsic level of understanding to successfully support your marketing to attract new referrals.

Successful communication and attracting new referrals

  • With your marketing messaging, prior to even sending your love to the community, you must reflect back to how is your Bariatric Clinic represented on line.  Is the messaging clear to your target market.  It is not just individuals interested in weight loss surgery.  This needs to be detailed down to male/female, pre surgery or post, first surgery or secondary, long term weight loss surgery individual struggling and or seeking ongoing support.  Does your website, social media reflect a clear messaging of who you are servicing.

 

  • Once you have narrowed in on your niche market there are four keys steps to how you copyright your script to engage them in your services.

 

  • This can be achieved on an organic or paid ad.

 

  • This whole process must then be automated so the messaging to your ideal future patient,  obtains their contact details, to our your administrative staff address any final concerns and book them into the system for a consultation.

 

  • This process is very involved.  In the Bariatric Book that I have written for you, will explain this in more detail.  

The compound effect of combining a marketing magnet of a Bariatric Business plus Patients who stay on board for ongoing support, is an increased opportunity of potential income streams to grow your profit margins of your practice to the 6-7+ figure

Increase your Bariatric Income Streams

  • There are two different influx of patients who would use your clinics follow up support.  These include:
    • the current patients of the clinic plus
    • brand new patients to the clinics who have already had surgery and are seeking a better support system. This is an example where your income can increase on a passive basis and help you avoid burnout.

 

  • Weight loss surgery patients require supplementation of multi vitamins, shakes, protein powders, bats, collagen powder and etc.  An online shop will increase your passive income opportunities as a recurring income basis.  I will set up the online shop for you, which stocks, and delivers the supplements to the patients door.  No time commitment is requires from your staff.

 

  • Multiple online courses which can be used on a self taught basis, therefore no staff involvement is required.

 

  • Online programs can include direct support from the allied health staff at varying levels.  This is a perfect example of how your staff can mange the patient numbers at the clinic is a more manageable way long term also.

Lets address a few questions you may have it this point ?

 

The book will explain each step in detail, to help you implement the changes into your Bariatric Clinic

The fee of the ebook is $4.95.  You also have the option to purchase a series of training videos I have put together at checkout to supplement your reading.

PURCHASE BOOK $4.95